Our clients’ product shots and advertising imagery are all down to Alex, our inhouse photographer.
Alex did his training in the RAF, shooting everything from engine parts to Royal visits. These days, he’s predominantly a still life photographer, with a focus on product marketing and ensuring food and drink looks downright tasty.
They say you’re only as good as your last project and Alex is always trying to produce better images. Similarly, outside of work, he plays guitar at an average level...and piano badly. There’s always room for improvement!
In his own words
Who do you admire?
Paul Weller. For me, musically, there’s no one better. I think his longevity is down to the fact that he’s always looking forward and no two records are the same.
Favourite creative project?
I really liked Marmite’s ‘Breakfast means Breakfast’ ad. A great play on the ever-controversial Brexit!
A trailblazing brand you’re watching?
One Feeds Two is a great idea which is supported by some of our fantastic clients. They’re a movement that brings together food companies, charities and consumers to give food to children living in some of the poorest places in the world. So when a customer buys a meal, they get a meal.